DC expands its partnership with New York luxury boutique hotel, Hotel on Rivington, in lacing their staff for the 6th time from its DC LIFE Collection. Featuring a new model for Fall 2010, the Cadet Chukka has been customized with a laser etch of “HOTEL ON RIVINGTON” on the outsole, which pays homage to the iconic side-wall bold DCSHOECOUSA lettering on the classic DC LYNX skate model. Other premium details include full grain leather (eyerow with hidden lace option, collar and heel) and silky suede under-lays, and the DC Trademarked “pill” pattern etched leather on the toe down.

Aside from lacing, DC also dresses the staff in a crisp black sweater named the “Subway 2”. For more information on all the DC Collections, visit their website to check it out.

More looks after the click.

(Click to Enlarge Photos)


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