Wrangler's award winning "We Are Animals" campaign goes with a new concept taking part for the brand's Spring/Summer 2010 advertisement. Entitled "Red", the brand works out again with renowned creative agency Fred & Farid, same developer of the previous campaign. "Men and women are captured in the heat of the moment, saturated in red water or caught in a fury of red dust. The ads show Wrangler, original American outdoor denim brand, in full force." Fashion photographer Jeff Burton shots the campaign along with LA based Maryam Malakpour for styling.
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