Burberry, on the other note, welcomes its new ad campaign for Autumn/Winter 2010 shot by well known photographer Mario Testino. The shoot features an interesting cast of British models and musicians which include Rosie Huntington-Whiteley, Nina Porter, Sam Rollinson, Charlotte Wiggins, Caspar Smyth, Seb Brice, Douglas Booth, Gwilym Gold, Rory Cottam, Thomas Penfound and Samuel Fry.
“This campaign protects our authentic and timeless heritage and evolves the modern way in which we communicate that. The Burberry campaigns have always been characterized by the dynamic British cast and I wanted to express the individuality and the energy behind each of their different creative expressions. Burberry was founded on innovation and outerwear and I want anyone who sees the campaign not just to see images, but to feel a part of what we have created; connecting people through technology, music, the collections, the attitude, and the emotion captured.”
-Christopher Bailey, Burberry Chief Creative Officer
Burberry has developed a completely interactive advertising campaign using innovative technology users can select and control view and perspective of campaign, cast and products. Check it out here.
Burberry has developed a completely interactive advertising campaign using innovative technology users can select and control view and perspective of campaign, cast and products. Check it out here.
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