G-Star Raw Fall/Winter 2010 Highbury Cardigan

G-Star pulled off a flamboyant three-colourway combo from their past Fall/Winter 2010 show. From that, here's one piece that best represents the brightness that have complemented the traditional dark palette of the brand. Heavy knitted in ultra-gamma-flashy yellow, this shawl cardigan goes with two front pockets, and several brown buttons.

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G-Star Raw Spring 2011 Fashion Show

Transporting to a hot atmosphere filled with denims that were fused with sandy-beige palettes, the Spring/Summer 2011 show by G-Star takes a leap from the usual blue and black combinations. "With its distinctive, modernistic approach to denim design, G-Star’s NY RAW Special Edition combines functionality and 3D design with traditional tailoring and craftsmanship, resulting in unique, couture-style pieces."

More looks after the click.

G-Star Fall/Winter 2010 Ad Campaign

It's a combination of beauty and intelligence as G-Star presents its Fall/Winter 2010 advertising campaign with actress Liv Tyler and Norwegian chess prodigy Magnus Carlsen as shot by celebrated photographer Anton Corbijn in Miami.

This combination of contrasting and unexpected elements is one of G-Star’s key philosophies, displayed in runway shows, where destroyed denim pants are often paired with tailored jackets from the Correct Line range; and where iconic and fearless performers, such as Benicio Del Toro, interrupt proceedings to deliver spoken-word pieces in a form of ‘art-hijack.’

Already the world chess number one and described as a ‘Mozart of chess,’ Carlsen has the potential to become a similar level of icon. Becoming a Grandmaster at the age of 13 years and 148 days, Magnus is the youngest player in history to achieve the number one rank and his uncompromising approach to the game mirrors G-Star’s own hardcore design philosophy.

Hollywood actress Tyler perfectly embodies the modern G-Star woman’s combination of toughness with controlled sensuality. Her striking looks and assured, independent style have made her a globally recognized model and fashion icon. Liv returns for her second G-Star campaign, having previously presented the elegant Low-T capsule-collection.

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G-Star Raw Fall/Winter 2010 Collection

Surrounded with eccentric and spirited vibe, G-Star's infamous dark and tough image are covered with surprising flamboyancy; Bright Yellow, Nassau Blue, and Car Green. Interpreting service uniforms of 19th century coach drivers to modern A-line silhouetted coats, the collection also featured outstanding pieces such as oversize cardigans,  metallic denim pants, and baggy raincoats.

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Hi-Top at ASOS: Schmoove, Reebok & G-Star

I was delighted to see variations on the new stocks of ASOS noticing that they took consideration on putting hi-top trainers. With brands including Schmoove, Reebok, and G-Star, every shoes representing specific label are unique in style and details bringing different mood and aura.

Schmoove Cup Mid Mirror Trainers, Reebok Sir Jam Mid Trainers & G-Star Seale Fold-Down Hi-Top Trainers

G-Star Raw's Amsterdam Flagship Store

The largest store for G-Star Raw has opened in Amsterdam with a three storey gigantic flagship with interiors dedicated to the denim brand. Take a look at the photos from the brand's opening event.

Source: Dazed Digital