ASOS Autumn/Winter 2010 Campaign by Todd Selby

Featuring its first advertising campaign, ASOS collaborated with notable portrait, interiors, and fashion photographer and illustrator, Todd Selby, to make it possible this season. Taking inspiration from Todd’s own project, The Selby, the campaign features individuals photographed in their own personal spaces as the campaign is dubbed as ‘Model’s Own’.

Several shots from the campaign can be seen after the click.